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Picture clothing was founded in 2008 by three friends Jeremy, Julien and Vincent in a back shop of an automobile technical control centre. In 2009 they supplied to 70 stores across France and Switzerland. since that they've gone up and up now supplying all over the world in snowsports, watersports and other awesome outdoor adventures.
The brand is known for it's recycling moto and using their old jackets to help design and sometimes become apart of their next generation of jackets and other clothing.